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Bath & Body Works

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Retail Trade
|
Columbus, Ohio, US
|
10,001+
Employees

Bath & Body Works, Inc. (formerly known as L Brands, Inc., Limited Brands, Inc., and The Limited, Inc.) is a leading specialty retailer based in Columbus, Ohio, recognized for its exceptional range of personal care and home fragrance products. Established in 1990, Bath & Body Works offers an extensive selection of high-quality lotions, shower gels, fragrances, and candles, appealing to a diverse customer base. The brand is celebrated for its innovative seasonal collections and signature scents that create a sensory experience for shoppers. Committed to sustainability, Bath & Body Works emphasizes responsible sourcing and eco-friendly practices throughout its operations. With a strong focus on customer satisfaction, the company cultivates an inviting in-store experience and a robust e-commerce platform, ensuring accessibility for consumers worldwide. Bath & Body Works continues to expand its footprint globally, solidifying its position as a beloved choice for fragrance and personal care enthusiasts.

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About

Bath & Body Works

Headquarters
Columbus, Ohio, US
Founded
1963
Ownership
Public Company
Parent Company
L Brands, Inc.
Revenue
$1B+
Employees
10,703
Industry
Retail Trade
Bath & Body Works
SIC
53 | 56 | 59 |
Protected Content | Protected Content
NAICS
44 | 45 |
Protected Content
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Technographics

Category
Tech Count
Data Center Solutions - Database Management Software
34
Data Center Solutions - Operating Systems & Computing Languages
47
Data Center Solutions - System Security Services
16
IT Governance - Application Development & Management
26
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B2B Contacts

Name & Title
Profile
Contact Info
bath-body-works-employee-contact
Juan Gutierrez
Associate Vice President - Strategy & Operations
Email
Phone
bath-body-works-employee-contact
Chris Schroeder
Vice President, Information Security
Email
Phone
bath-body-works-employee-contact
Michelle Lotti
Vice President, Learning and Development
Email
Phone
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Employees by Job Function

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225
1,188
794
230

Employees by Job Level

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234
75
232
1,572

Employees by Region

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5,670
1,693
1,606
396

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FAQs

What does Bath & Body Works do?

Bath & Body Works, Inc., formerly known as L Brands, Inc., is a leading American specialty retailer focused on personal care, home fragrance, and beauty products. Headquartered in Columbus, Ohio, the company is known for its innovative and diverse range of products, including body lotions, shower gels, fine fragrance mists, candles, and hand soaps. Bath & Body Works operates numerous stores across North America and offers online shopping to meet the demands of consumers looking for quality personal care and home products. In 2023, Bath & Body Works reported $7.4 billion in revenue, underscoring its strong market presence.

What industry is Bath & Body Works in?

Bath & Body Works operates within the specialty retail industry, particularly focusing on personal care, fragrance, and home ambiance products. The company has established itself as a leader in the personal care and beauty retail space, catering to customers who seek high-quality and affordable self-care items and home fragrances. This sector includes both direct-to-consumer and brick-and-mortar retail segments, where Bath & Body Works competes with other personal care and beauty brands.

Who is the CEO of Bath & Body Works?

Gina Boswell serves as the Chief Executive Officer of Bath & Body Works, Inc. She joined the company and its board of directors in December 2022. Boswell brings extensive experience from her previous executive roles, including leadership positions at Unilever, Avon North America, and Estée Lauder Companies. With a reputation for transforming multibillion-dollar businesses, Boswell’s expertise spans personal care, beauty, and home care products, which aligns well with Bath & Body Works’ product lines. Recognized for her leadership, she has received numerous accolades, including the "Most Influential Corporate Directors" award from Women Inc.

Who is the CFO of Bath & Body Works?

Eva Boratto was appointed Chief Financial Officer (CFO) of Bath & Body Works in August 2023. She brings over three decades of financial and operational expertise, with previous experience as CFO of Opentrons Labworks and 11 years at CVS Health, where she served as Executive Vice President and CFO. At CVS Health, Boratto played a pivotal role in strategic growth initiatives, such as digital transformations and the integration of Aetna, a major acquisition. Her extensive background in finance and operational leadership is a valuable asset to Bath & Body Works as it continues to expand its market reach.

What technologies does Bath & Body Works use?

Bath & Body uses technologies like Cisco Unified Contact Center Enterprise, BloomReach, BEA Systems, VMware Workspace ONE, Worksoft, DB2, Citrix XenDesktop, Zoho, JD Edwards, XPath, Apache JMeter, SAP CRM, Adobe Coldfusion, Smartsheet, Avention, IBM ISPF, MarkUp, Oracle Cash and Treasury Management, SAP NetWeaver Business Warehouse, Bazaarvoice, Cisco Jabber, Microsoft OneDrive, Apple iPod, HP Unified Functional Testing, TeamCity, and more.

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