Established in 1875, Prudential Financial is a multinational financial services corporation based in Newark, New Jersey. The company operates in the United States, Asia, Europe, and Latin America, offering a wide range of financial products and services. These include life insurance, annuities, mutual funds, investment management, and retirement-related services.
It has a reputation for professionalism, innovation, and service excellence. The company is recognized for its iconic Rock logo, which symbolizes strength, stability, expertise, and innovation.
Prudential Financial's business model is built on understanding the needs of its customers and providing tailored solutions to meet those needs. The company has a substantial footprint in the U.S., serving millions of individuals with life insurance and retirement products. It has also made substantial inroads in international markets, particularly in Japan and Brazil.