What is Inside Sales?

Inside sales means selling remotely, usually by phone or online. It's different from outside sales, where reps meet clients in person. Inside sales teams use tools like phone calls, email, and video chats. They also use social media to connect with prospects.

This model works well for many B2B companies. It lets sales reps reach more prospects in less time. Inside sales is cost-effective. There's less travel, so reps can focus more on selling.

To succeed in inside sales, reps need strong communication skills. They must build rapport quickly, even without face-to-face meetings. Many companies now use a mix of inside and outside sales. This lets them combine the efficiency of remote selling with the personal touch of in-person meetings.