What types of data does SMARTe provide to Outreach users?

SMARTe delivers over 250 million verified B2B contacts, 64 million company profiles, and up to 70% mobile coverage. It also tracks buying signals like new hires, funding events, and organizational changes to support smarter sales actions.

Why should sales teams use SMARTe with Outreach?

Sales teams using SMARTe with Outreach benefit from automated workflows, enriched records, and real-time alerts. This integration helps teams identify decision-makers, act on buying signals, and boost productivity across the sales cycle.

SMARTe Enhances Outreach AI Revenue Agents with Real-Time B2B Data

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B2B sales are evolving. Buyers expect speed, accuracy, and personalization. Manual prospecting and outdated databases no longer work. They slow down revenue teams and hurt conversion rates.

To solve this, Outreach has partnered with SMARTe. Outreach is a leading AI Sales Execution Platform. It helps sales teams automate outreach, follow up at the right time, and close deals faster.

SMARTe brings the data needed to power this AI engine.

Here’s what SMARTe delivers:

Over 250 million accurate B2B contacts
More than 64 million company profiles across industries ‍
50,000+ tracked technologies for rich technographic insights ‍
Upto 70 percent mobile number coverage for direct conversations
Real-time firmographics, technographics, and buying signals

Together, Outreach and SMARTe give reps everything they need to work smarter. They can find high-intent accounts faster. Reach real decision-makers. Personalize outreach at scale. And do it all with confidence.

The result? A faster sales cycle. Higher conversions. And a pipeline built on real, reliable data.

Outreach Powers AI Revenue Agents with Top Data Partners Like SMARTe

Outreach’s AI Revenue Agents are designed to manage the full sales cycle. From prospecting to engagement. From closing to renewals.

To make these agents even more effective, Outreach partners with leading data providers. One of the top partners is SMARTe.

SMARTe is a global leader in B2B sales intelligence. It provides rich, accurate, and fully compliant data. All data meets GDPR and SOC 2 standards.

Through this integration, Outreach gains access to SMARTe’s:

Verified b2b contact database
Deep firmographic and technographic insights
Real-time buying signals

This gives sales teams a clear edge. They can find the right accounts faster. Personalize their outreach with precision. And engage buyers at exactly the right moment.

The impact is clear—more qualified leads, faster deal velocity, and scalable sales success.

How SMARTe Enhances Outreach’s AI Revenue Agents

SMARTe takes Outreach’s AI Revenue Agents to the next level. It delivers real-time, accurate data that powers smarter sales decisions. With seamless integration, every contact and company record in Outreach stays clean, enriched, and ready for action.

Here’s how SMARTe adds value to Outreach’s AI Revenue Agents:

1. Deep Data Enrichment

SMARTe boosts Outreach AI Revenue Agents with fresh, accurate data. It keeps contact and company info clean and verified.

SMARTe adds key details like company size, industry, and technologies used. Sales teams get a clear picture of prospects. Verified emails and wide mobile coverage help reach decision-makers fast.

2. Real-Time Signals That Trigger Outreach

SMARTe tracks job changes, decision-maker moves, buying committee shifts, and firmographic updates. These signals feed directly into Outreach’s AI. Sales teams get alerts when it’s the right time to reach out, with the right message, to the right person.

3. Fully Integrated Into Sales Workflows

SMARTe connects natively with Outreach. All data flows into sales sequences automatically. No manual updates. No cleanup. Reps stay focused on selling instead of fixing records.

4. Smarter Personalization and Automation

SMARTe’s buying signals such as new hires, funding events, and organizational changes integrate smoothly with Outreach. This keeps contact and company records fresh and updated.

Outreach’s AI Revenue Agents use these signals to identify and prioritize leads. Personalized messages are sent to match each prospect’s needs as per these signals.

This leads to higher productivity, stronger pipelines, and more closed deals.

Impact on Revenue Operations and Sales Teams

The Outreach and SMARTe partnership are changing how RevOps and sales teams operate. Together, they provide a single source of truth for data. This powers smarter, automated revenue workflows from top to bottom.

SMARTe enriches Outreach’s first-party engagement data with trusted third-party insights, delivering a complete view of every prospect and account. It combines technographics, firmographics, real time verified emails, and buying signals all in one place for seamless prospecting and targeting.

Here’s how this transforms revenue teams:

1. More Accurate Forecasting

Clean, enriched data leads to clearer pipelines. Forecasts are more reliable. Revenue leaders can plan with confidence and make decisions backed by real numbers.

2. Faster Sales Enablement

SMARTe updates data automatically and feeds AI-powered suggestions into Outreach. Reps spend less time researching and more time engaging the right buyers.

3. Smarter Account Targeting

Live buying signals and rich firmographics help teams sharpen their ABM strategies. Outreach becomes more focused, more timely, and more effective.

4. Stronger Team Alignment

Sales, marketing, and customer success all use the same data. Everyone sees the same insights. This improves coordination and drives better go-to-market execution.

Nithya Lakshmanan, Head of Product at Outreach, said:
“Our customers use a range of data providers, and our goal is to meet them where they are. The signals from these providers will deliver unparalleled insights that will enable our AI Agents to execute with high precision and guide sellers to take the right actions at the right time.”

These upgrades make Outreach’s platform not just smarter, but more aligned with how modern sales teams work. It’s AI built for real-world selling, backed by the best data in the market.

Why SMARTe Is a Top Data Platform for Outreach

SMARTe is a top data platform for Outreach because it delivers highly accurate and extensive B2B data. It provides verified contacts, detailed firmographics, technographics, and real-time buying signals. This helps sales teams connect with the right decision-makers every time.

SMARTe follows strict privacy and security standards. SMARTe complies with all major privacy laws including but not limited to GDPR, CCPA etc. SMARTe is also SOC2 compliant, ensuring data safety.

SMARTe integrates seamlessly with Outreach. Sales and RevOps teams can enrich CRM records instantly. Fresh data flows directly into workflows without any extra effort.

This means faster sales cycles and more precise account targeting. Teams spend less time on data and more time closing deals. The result is a stronger pipeline and higher return on investment.

Driving Sales Success with Outreach and SMARTe

The partnership between Outreach and SMARTe opens a new chapter in AI-powered sales. SMARTe supplies rich, accurate, real-time data to fuel Outreach’s AI Revenue Agents. This gives sales and RevOps teams the tools for smarter prospecting and personalized outreach.

The result is faster deal closures and smoother revenue workflows.

As AI reshapes sales, integrating trusted data sources like SMARTe into Outreach empowers revenue teams to perform at their best. It improves forecasting, strengthens pipeline quality, and accelerates growth—all backed by data you can trust.

Vikram Maram

Go-to-Market strategist Vikram Maram specializes in sales intelligence and revenue optimization solutions. At SMARTe, as SVP of Product & GTM, he helps enterprises enhance their market position through data-driven strategies.

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